Weekly Round-Up (19 December 2016)

Welcome to this week’s China Ready Now Round-Up.

As we enter the last couple of weeks of 2016, it is worth reflecting on some of the achievements of the Australian tourism industry in the past 12 months. Most significant perhaps is the sheer number of international visitors now coming to Australia – over 8 million in the year to September. Pretty amazing considering that we hit the 7 million mark only 18 months ago.

The great news is that almost half of those international visitors are here for a holiday. This is even more so the case for Chinese visitors – almost 6 out of 10 of them came here for a holiday. So, how can your business welcome these Chinese holiday-makers? A great first step is being able to say a few phrases in Mandarin, to break the ice and show your Chinese guests that you appreciate their business. Last week I published a post on 5 Mandarin phrases that all tourism operators should know written by Lucy Lu, a Melbourne-based Chinese teacher. Lucy’s article will help you get from just being able to say “ni hao” to really impressing your Chinese customers in no time! Have a read and let me know your thoughts – we’ll be producing more content like this in 2017.

This will be the last Round-Up for the year. I’ll still be around though, so please get in touch if there is anything China Ready Now can do to help you succeed with Chinese tourists. For those readers who are celebrating, wishing you a Merry Christmas, and a Happy New Year to all!

We hope you enjoy this week’s Round-Up.

Australian focus:

International focus:

That’s all for this week’s Round-Up. For more updates during the week on Chinese tourism trends, follow us on Twitter or Facebook.

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